content

4-6 Hours Learning

content

Free Learning

content

Certification

content

Self-Paced

The basic course introduces the concept of Digital Marketing. It looks into the origin and evolution of Digital Marketing and discusses its distinction from Traditional Marketing. You will also learn about Digital Marketing tools and the benefits gained when implemented effectively.

Basics of Digital Marketing Sample Certificate

*This Course is free for learning including assesment. The Successful student will have an option to claim a Blockchain Verified Certification for this Course.

content

4-6 Hours Learning

content

Self-Paced

content

Free Learning

content

Certification

  • Learn about the history of Digital Marketing and how it has grown to be highly effective in business.
  • Gain insights into several Digital Marketing methods such as Search Engine Optimization, Content Marketing, Social Media Marketing, etc. 
  • The course provides a brief idea of the ways Digital Marketing can be utilized to improve sales. 
  • Gain a fundamental understanding of the 3C framework which focuses on converting the target audience into loyal consumers.
  • Beginners
  • Marketing Students
  • Startapreneurs
  • Business Owners aiming to implement Digital Marketing
  • Business Development Executives
  • Content/Copy Writers
  • Aspiring {SEO/SEM Analysts UX Designers, and Email Marketer}
  • Communication Specialists 

Cambridge International Qualifications, UK

Cambridge International Qualifications (CIQ), UK is a professional awarding body based in the United Kingdom. CIQ is founded on the vision of helping individual learners and employers in attaining quality accredited awards. With centers across the Middle East, Europe, and the African region, CIQ is a proud certification partner for more than 100 organizations and has a progression pathway with some of the leading universities across the world. 

avtar

Shruti Singhal

Basics of Digital Marketing

This course is very effective and helps to learn a lot about digital marketing concepts.

content

Zubair Khan

Basics of Digital Marketing

Excellent !

avtar

Naledi Kulu

Basics of Digital Marketing

It helped me understand more about the Digital marketing space

content

Abas Umer Adem

Basics of Digital Marketing

Excellent! Fantastics!

avtar

Maryem Soudani

Basics of Digital Marketing

really great

content

Zarar Abdullah

Basics of Digital Marketing

its very great achivement from uniathena m so happy with this. thank you

avtar

Dejen Hadgu Meharezghi

Basics of Digital Marketing

It was very interested course with well organised and valuable lessons, so for me I would like to say everyone has to take this course.

content

Esther Cossa

Basics of Digital Marketing

Education is the key of life

content

Kingsley Chiedozie Ezekwe

Basics of Digital Marketing

Excellent work done.

content

Ranjitkumar Bhagubhai Rathod

Basics of Digital Marketing

Superb, i need it in my job

avtar

Kiran Yadav

Basics of Digital Marketing

This course help me alot to understand what's Digital marketing.Before this I had no idea what was going on

avtar

Takudzwa Ian Mtisi

Basics of Digital Marketing

It was a new level of understanding unlocked and an insightful way of learning

avtar

Aidai Balbaeva

Basics of Digital Marketing

The digital marketing course helped me expand my knowledge and skills in marketing, which can be useful for developing in this field. I now have a better understanding of how to use digital tools to promote products and services, attract new customers, and retain old customers.  The course also helped me understand the importance of analyzing data and using metrics to evaluate the effectiveness of marketing campaigns. I learned how to work with various platforms and tools that help promote a brand or product on the Internet. Thanks to the acquired knowledge and skills, I am confident that I will be able to successfully apply them in practice and achieve my goals in the field of digital marketing.

avtar

Liang Wali

Basics of Digital Marketing

Very helpful course. It makes me clear about digital marketing

content

Oluwadamilare Philip Ogidan

Basics of Digital Marketing

Well structured learning methods ... It great

avtar

Jenovic Lwandanda

Basics of Digital Marketing

It gave me skills that I didn't have

avtar

Alemayehu Desta Agafari

Basics of Digital Marketing

In this growing global opportunitiea and challenges, this course on Digital Marleting would have invalueble assets. I am very greatful to UniAtjena for presenting this great offer for,ever!!! Alemayehu Desta Agafari Athena ID: 231321248

avtar

Emily Nyambeki

Basics of Digital Marketing

Yes, it has helped me. There are things I didn't know that now I know and understand.

avtar

Aditya Jamwal

Basics of Digital Marketing

Thank You;

avtar

Shreyashi Gaunker

Basics of Digital Marketing

Very well

avtar

Laiba Khan

Basics of Digital Marketing

it was an amazing learning course ,I liked it very much as i got a lot of knowledge from here .Thank you .

avtar

D Hector R Mandeh

Basics of Digital Marketing

This course has helped me build myself and my understanding In digital marketing .

avtar

Taiwo Gbenga Jeje

Basics of Digital Marketing

This course has developed my foundational knowledge and skills in basic of Digital Marketing.

content

Noelyn Pitu

Basics of Digital Marketing

Excellent course on the basic of Digital marketing.I recommend the platform to others who wish to take courses with uniathena.thank you

avtar

Ranbeer Kumar

Basics of Digital Marketing

It's great 😃👍🏻

avtar

Yadesa Taye

Basics of Digital Marketing

THIS COURSE IS VERY HELP FULL

avtar

Darendra Deonarine

Basics of Digital Marketing

9/10

content

Mwesigwa Jonathan

Basics of Digital Marketing

Digital marketing awareness

content

Dejemark Serrera Campoamor

Basics of Digital Marketing

This course made everything easy for me to undertand digital marketing

avtar

Imaniragaba Emmanuel

Basics of Digital Marketing

amazing

avtar

Asma Ahmed

Basics of Digital Marketing

Wonderful experience

content

Aima Sohail

Basics of Digital Marketing

It was a wonderful experience full of acknowledging , I have learned a lot.

avtar

Joaquim Madorell

Basics of Digital Marketing

New knowledge

avtar

M.mehtab Asim

Basics of Digital Marketing

This course helps me to learn new things about marketing and enhance my knowledge in my job field.

content

Shaik Nagulmeera

Basics of Digital Marketing

Very nice and explanation is very good,

avtar

Denis Kiptoo

Basics of Digital Marketing

This was a good course, I have learned alot.

avtar

Cedric Mondelo Jr.

Basics of Digital Marketing

this course has been helping me understanding the basics of digital marketing

avtar

Kumer Animesh Bhattacharjee

Basics of Digital Marketing

EXCELLENT

content

Kumer Animesh Bhattacharjee

Basics of Digital Marketing

FANTASTIC

avtar

Nformi Bantar Etien

Basics of Digital Marketing

this course has helped me to improve my knowledge in digital marketing and to better great funnels for sales .

avtar

Joel Mbuya

Basics of Digital Marketing

Carrier growth

avtar

Samwel Mathenge

Basics of Digital Marketing

It has helped me so much to understand almost everything I had to learn about digital marketing.

avtar

Nokuthula Cyliest Hlophe

Basics of Digital Marketing

Improvement in knowledge and qualifications

avtar

Judith Noserime

Basics of Digital Marketing

Thank you Uniathena. I enjoyed the Course Basics of Digital Marketing. It is Concise, Interesting, informative and relevant for all spheres of business .Great platform for knowledge enhancement and personal development.

avtar

Juliet Kusegbe

Basics of Digital Marketing

It has help me emotionally and professionally

avtar

Mohau Garenamotse

Basics of Digital Marketing

I'll be able to gain an advantage in my job searching. I also feel that I can explore more opportunities that I overlooked.

avtar

Syed Rafaqat Rasool

Basics of Digital Marketing

Yes it is a very wonderful platform to learn new skills and academic or professional degree

avtar

Prince Dzatse Martins

Basics of Digital Marketing

Gave me more ideas on how the digital system works when it comes to buying and selling of goods and services.

avtar

Nyashadzashe Dube

Basics of Digital Marketing

great

avtar

Farzana Persaud

Basics of Digital Marketing

This was an amazing experience and everything was explained very detailed 👏

    Basics of Digital Marketing
    English

    Learning this Course is

    Absolutely Free!

    OR
    Create New Account
    CAPTCHA
    Image CAPTCHA
    Enter the characters shown in the image.
    testimonials

    What Our Students Say About Us

    Our students speak about their learning experience at Athena, how the courses sharpened their management skills and the support they received at every stage.

    View More
    Trending Newly Released Basics Essentials Mastering Diploma Executive Diploma Premium

    How it Works?

    Earn a Blockchain Verified Certificate from UniAthena

    search icon

    Find a Course

    Find a Course that you are interested in, Pick up from a wide variety of offerings from Basics to Executive Diploma
    phone icon

    Enroll to the Course

    Just click on the start now button to enroll in any number of courses you wish and add it to your dashboard.
    icon

    Enjoy Free Learning

    Experience and develop a unique learning affair with UniAthena for free! Learn from a mix of videos, essential readings and reference material.
    certificate icon

    Claim your Certificate

    Claim your Blockchain verified certificate and flaunt your achievement to the world!

    Frequently Asked Questions

    If you don't want to spend years acquiring full degrees, short courses are the ideal approach to enhance your profession. The following are some of the advantages of taking short courses : 


    Start learning right away – We don't always have a clear picture of what we want to do or how we want to do it. Short courses might help you get started with your studies.
    Improve Your CV - Short courses are a great way to boost your resume. Your new skills from your short courses would be highlighted.
    Boost Your Career - They provide a competitive advantage in the job market. Learning a new skill is an excellent method to advance your career.


    To know more, please click on the video link : UniAthena Shortcourses 

    Self-Paced learning is purely a digital learning option. The mode of learning is always online. However, learners do not need to set schedules, unlike online courses. As its name implies, Online Self Paced allows learners to learn the desired subject at their own pace. With 24*7 accessibility and information at their fingertips, learners are not restricted to any set schedule. With self-paced learning, you can take short breaks whenever you want, making it easy to retain information. Be it your home couch, at your desk or on the go, the pre-recorded Expert lectures are available whenever you want. Self-Paced learning is the gold standard when it comes to upskilling online. 

    You can choose your courses from the different course categories that we are providing. The types of courses we are providing are: Basics, Essential, Mastering, Diploma, Executive Diploma and MBA Essentials.

    Learners can access the student portal any time, anywhere, and learn through the videos and essential reading materials available. Additional reading and reference materials are also provided for extra learning.
    Please visit the video link attached below for further information.
    How I learn with UniAthena

    Yes, you can retake the quiz.

    The certificate can be claimed once you have completed the course by attending all the quizzes and scoring the pass marks.

    Yes, the certificates are blockchain verified. Anyone (you, employer etc.) can verify the certificate using the QR code.

    No, there is no validity period for claiming the certificate. Any number of certificates can be claimed anytime.

    Once the course is completed, there will be a link available in the students portal for downloading the certificate. The certificate can be downloaded as softcopy and if the student requires a hardcopy, they will have to pay for the courier charges.
    To know more, please click on the video link attached below
    Claim your certificates for short courses

    Yes, the short courses from UniAthena are absolutely free of cost. We only charge for certificates.

    These are professional certification courses and do not carry any credits.

    First login with your id and then choose the course you want. Start the course by clicking the “Start Now” option below the course card.

    The assessment is carried out through formal quizzes configured throughout the course at chapter levels. The students have to secure a minimum of 50% score to pass.

    Yes, you can enrol in more than 1 program simultaneously.

    Your progress will be tracked through the quizzes configured in the courses.

    You always have lifetime access to the course resources.

    Create your account by Signing into a short course. Give your First name, Last name, Email id and password for signing up. Enrol in your course and start learning.

    The courses are basically divided into 7 Levels
    For more details- click here

    Charges applied vary for different courses. Here are the certificate charges: Basics - 50 USD, Essentials - 75 USD, Mastering - 100 USD, Diploma - 150 USD, Executive diploma - 200 USD, MBA essential - 250 USD.

    Kindly follow steps to reset your password 1. Go to the registration page. 2. Click on Forgot Password option 3. In the window appears give your Registered Email ID 4. Password reset link will be sent to your mail.

    These courses impart learners with basic general knowledge on the subject so that they can carry out simple tasks. Learners get an overall idea of the subject but they are expected to work and learn under direct supervision in a structured environment.

    Essential courses lay stress on the conceptual framework of the course. It helps learners to think beyond the fundamentals of a subject and covers the analytical models, approaches, applications and core terminologies associated with the subject.

    Mastering a course equips learners with a practical guide in understanding the critical aspects of a particular subject. It trains learners to develop a skillful approach in identifying and evaluating business metrics that affects the functioning of a business.

    Executive diplomas are structured to help business professionals, it offers a combination of fundamentals, strategies and applied business models of the subject. It encourages learners to transform significant insights into a problem solving approach for the business enterprise.