Postgraduate Certificate in Product Development and Marketing

20 Credits (CIQ)

Postgraduate Certificate in Product Development and Marketing

Product development and marketing form a powerful duo driving business success in competitive markets. This programme teaches learners to identify market gaps, conduct thorough research, create product roadmaps, and capitalize on opportunities. You'll gain a deep understanding of market segmentation, targeting, and positioning to effectively reach your audience, optimize marketing campaigns, and maximize returns.

  • Get a Postgraduate Certificate in Product Development and Marketing from Cambridge International Qualifications, UK.

  • CIQ is a proud certification partner for more than 100 organizations and has a progression pathway with some of the leading universities across the world.
  • It is a 20 CIQ Credits programme which is 100% Online, self-paced  and paired with Personal Tutor support.

  • Program Flexibility: Can complete the program in 21-60  days based on the learner's pace and time availability.

  • No prior certification or work experience is necessary.

Course Module & Fee

Module Fee

$300 (To be paid upon starting the module)

PGC-CIQ Certification Fee

$200 (To be paid to claim certificate)

Total Fee

$500

Admission Requirement

English Language Proficiency

There is no formal entry requirement for this course, however a good standard of written and spoken English is required to study with us, but a formal language qualification (such as IELTS) is not necessary. Generally, your English simply needs to be sufficient to:

  • Use study materials, including online books, video and audio.

  • Complete the assessment requirement of the respective modules.

Why UniAthena?

Flexible

At UniAthena, you are in charge of your learning! You get to decide the pace of your learning based on your financial and time availability. The learning structure is modular, ensuring pace, effectiveness and momentum of your learning journey. With this byte-sized learning format you get to learn anywhere, anytime.

Affordable

With UniAthena as your learning partner, you follow a ‘Pay as you Go Scheme’ for your program, that means no upfront bulk payment of your fee. Instead, your fee will be divided into small pocket-friendly installments distributed across your program.

Accredited & Globally Accepted

UniAthena has partnered with reputed Universities and Awarding bodies, all of which are fully accredited by governmental regulatory bodies in their respective countries. Universities are NARIC Approved and are part of European Higher education, Bologna process, making the programs recognised worldwide.

Stackable

Byte-sized learning formats ensure that each learning item carries tangible value in terms of learning outcome, which allows learners to stack or combine small units into higher education credits toward a degree or diploma. At any point of time during your course, you can claim a certificate/diploma based on the credits you have earned so far.

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Certifications

Postgraduate Certificate in Product Development and Marketing
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Flexible Duration

21 - 60 Days
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Learning

Online

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What You Learn

Module 1

Product Development and Marketing

Product Development and Marketing

Duration: 21 - 60 Days

This module provides the learner with a comprehensive understanding of the product development process, product life cycle, and management, as well as the application of design and innovation.

21 - 60 Days

Level: EQF Level 7

Credits: 20 CIQ CREDITS

Partners of this Programme

Cambridge International Qualifications (CIQ), UK is a professional awarding body based in the United Kingdom. CIQ is founded on the vision of helping individual learners and employers in attaining quality accredited awards. With centers across the Middle East, Europe, and the African region, CIQ is a proud certification partner for more than 100 organizations and has a progression pathway with some of the leading universities across the world.


What Our Students Say About Us

Our students speak about their learning experience at UniAthena, how the courses sharpened their management skills and the support they received at every stage.

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Admission Process

Please find below the detailed steps to be followed as a part of the admission process.

Why This Course ?

Course Resources

For more detailed information about the course, please click on the link/links below.

Why This Course ?

1

Diverse Career Pathways

This advanced program equips you with the skills for strategic roles like Product Development Manager, Product Marketing Specialist, Channel Marketing Manager and beyond. You'll gain the knowledge and foresight to excel in the competitive product development and marketing landscape.

2

Wide- Industry Recognition

Product Development and Marketing are highly sought-after across industries, driving innovation and growth. This credential validates your expertise in these areas, boosting your credibility and visibility to potential employers.

3

Resume Booster

This program equips you with versatile skills in market research, product planning, branding, and marketing communications. The PG Certificate deepens your expertise, boosts your professional standing, and enhances your cover letter.

How You Learn ?

Engage with a scientifically developed learning pedagogy that ensures a quality and effective journey for the learners. Enjoy a seamless learning experience tailored to your level of expertise on the subject matter.

What You Receive ?

You will be receiving the following certificates as specified below:

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Postgraduate Certificate in Product Development and Marketing issued by

Cambridge International Qualifications, UK
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Records of Achievements with Grade issued by

Cambridge International Qualifications, UK

All certificate and transcript images are for illustrative purposes only and may be subject to change at the discretion of respective Universities or Awarding Bodies.

Ready to Start ?

It is really easy to start with us. You can register for this course with minimum details and get access to one of the modules of this course for 7 days.

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Course Team

Frequently Asked Questions

1. Register on the UniAthena Website for a 7-day trial.
2. The admissions team will guide you through the course details.
3. Enroll in the program by paying the registration fee.
4. On successful payment, you will receive an official "Admission Letter" along with the fee receipt.
5. Access your portal and enjoy learning.

Interested candidates need to submit any Identity Proof to verify their identity.

Interested learners can directly enroll in the program, as there is no prerequisite for prior certifications. However, If the learner wishes to progress to any Master's Program they should meet the minimum eligibility criteria.

The trial will be available for a period of 7 days, and you can access the learning resources of three lessons from the first unit. The access will be denied after 7 days, and you have to make the payment and enroll in the program to resume learning.

After enrolling in a particular program or receiving the admission letter, we are unable to offer refunds as per our policy. However, prior to enrollment, all learners have the option to utilize the free trial period, which lasts between 3 to 7 days.

The Referral Policy is a UniAthena initiative to make our degree programs more  affordable to the learners. Learners can  share programs with  friends, family or even peers. If the Invitee enrolls for the suggested program, the next module is made free of charge.

The core resources of the program are recorded video classes and essential reading materials. The learners can make use of these resources and for more references, additional resources are provided in the portal.

Yes. Whenever a learner joins, he or she will be assigned a Personal Tutor, whom they can reach out to for any academic assistance. Learners can contact the student support executive at see@uniathena.com for non-academic assistance.

There are no written exams for this program. Once you are enrolled in the program, the assessment will be based on the unit-wise quiz and assignment marks. You can access the assignments and quizzes under the "Project Details" tab in the learning portal and it will be unit-wise. You will get two attempts for each quiz and the assessor will consider the best marks. The assignments are unit-wise, and the learners get only one attempt for assignment submission; once submitted, assignments cannot be edited.
Learners will be able to attend the assignment only after completing the particular unit quiz.
If you have any questions concerning the assignments or quizzes, you can seek the support of your Personal Tutor. After you have submitted the assignment and quiz, the faculty will evaluate and provide feedback, including results (your grade), within 21 days of your submission. If you fail, you will be given feedback on the assignment stating the reasons for your failure. You will have to rework the assignment according to the feedback provided by the assessor. You will have to resubmit the assignment within 21 days of the publication of the result (grade). There are no additional fees for the resubmission.
If you fail to submit the assignment within 60 days of the enrolment date, you can request an extension of not more than 30 days and pay a fee of USD 100.00 ($100).
If you do not resubmit the failed assignment within 21 days of the published results, you may request an extension of not more than 30 days by paying USD 100.00 ($100).
If you fail again on your resubmission, you may apply for a retake by paying USD 150 ($100). You will have another 60 days of access to the resources and will need to submit the assignment within 60 days from the retake date. The process then restarts as mentioned above.

The course outline and learning outcomes are given as downloadable documents on the course webpage.

Once you have registered for the Postgraduate Certificate in Product Development and Marketing, the maximum time allowed to complete the program is 60 days. If you are unable to complete the course within 60 days, you may apply for an extension of 30 days by paying a Course Extension fee of USD 100.

The minimum duration of the course is 21 days though some exceptions may apply.