This course will help learners understand the fundamentals of sales and marketing strategy with some well-defined examples and model illustrations. Learners will get to experience the various facets of strategy development and formulate a sound action plan for converting targeted audiences into potential customers. This course offers executives and professionals alike a detailed look at the sales and marketing framework, with a strong emphasis on the marketing modalities for effective collaboration and budgeting. Additionally, the course will cover concepts including best practice's for streamlining processes, marketing operations management, and sales and marketing alignment for cross-functional coordination. It will further help learners analyze sales data using the sophisticated AIDA model for a deeper understanding.
1 Week Learning
Acacia University Professional Development
Acacia University Professional Development (AUPD) is an extension of Arizona, USA-based Acacia University. A pioneer and leader in distance education since 2000, Acacia University is committed to providing accessible, high-quality education to a diverse, global learning community. AUPD, in association with UniAthena, offers short course certifications for working professionals and higher education enthusiasts seeking to enhance their skills and knowledge base. With their technical and vocational focus, these specialized courses aim to empower learners to succeed in a rapidly evolving and highly competitive world.