The Future of Finance: How AI is Shaping Financial Decisions

ANKITA SHRIKRISHNA JAWALKAR
Blog
3 MINS READ
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24 September, 2024

What is the role of AI in Financial Decision Making?

Artificial Intelligence, by way of language processing and data analytics, can be used to help individuals and businesses take informed decisions. AI has the power to analyze huge amounts of data, identify patterns and provide insights for different demands. 

The global Finance industry has been transforming, due to reasons we have never witnessed before. Artificial Intelligence and Machine Learning processes are the driving forces for innovation in the field. Businesses and Organisations are implementing AI in Finance to detect fraud,  simplify procedures like credit scoring,  customer support,  investment management, enhancing risk control, etc. Benefits derived from AI in financial management help in automating workflows,  providing operational efficiency,  creating innovative products and services,  analysing patterns and relationships, reducing human error and guaranteeing accuracy. 

Application of AI

AI is being used in different sectors across the globe to enhance financial decision making and the key sectors that leverage AI are:

Fintech: In the sector of Financial Technology,  the use of AI- driven apps is being used to make personal financial decisions while recommending solutions for budgeting,  expense tracking,  payments,  credit worthiness,  management of portfolio etc.

Real Estate: In real estate, AI helps in investment analysis, by analyzing market trends. It also gives precision in analyzing property features and deciding the value of a property. This is an efficient way to manage property business.

Healthcare: It is well-known that AI is at the forefront of Health & Medicine. Financially speaking, AI has eased out the cost management by analyzing patient data and optimizing allocation of resources. It eases the billing process, and predicts claims for efficient revenue cycle management.

E-Commerce & Retail: AI has been quite an effective tool in predicting consumer behavior and patterns thereby making it easier for businesses to offer dynamic pricing with diverse shopping options. AI tools enable enhanced optimization of supply chain networks and keeping inventory levels at check.

Insurance: Insurance claims processes have been eased out with the AI tools that help optimizing the pace of settlements and fraud detection by analyzing the patterns and anomalies. AI models predict risk and prepare a plan based on the timely management of various resources.

Corporate Finance: AI has helped companies in automating the process of expenses tracking, financial forecasting, and risk management. AI algorithms have been used for executing AI trade based on patterns in the market. AI also analyzes forecasts to inform future investment decisions and strategies. 

The integration of analytics comes with an array of benefits, including  efficiency, accuracy, personalization and cost effectiveness. By understanding the key components beginners can leverage and make smarter financial decisions.  Here are some tips to get started: 

  • Learn the Basics in AI including Machine Learning & Data Analytics
  • Understand tools & platforms like Python Libraries(TensorFlow/Scikit-learn), financial resources( Bloomberg/Reuters) & AI softwares(IBM Watson/Google AI).
  • Stay informed about reading reports & attending webinars, following thought leaders.
  • Experiment and practice AI by use of different applications and models.

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