How to Learn Digital Marketing for Free?

Table of Contents

• Why Learn Digital Marketing With UniAthena?
• Is Digital Marketing A Good Career?
• Conclusion
• Bonus Points

Did you know that over 50% of the things you see on the internet are a product of Digital Marketing? Think of all the brand emails in your inbox, ads on Google and YouTube, and marketing content on social media, all of it is part of Digital Marketing. Seeing as we are surrounded by it, it has become quite vital for businesses and individuals to learn Digital Marketing.

But just because you are looking for a free Digital Marketing course does not mean you will make a hasty decision. You must pick the best online Digital Marketing course for yourself.

Why Learn Digital Marketing with UniAthena?

There are plenty of reasons why as a beginner you might want to start your Digital Marketing journey with UniAthena. The Basics of Digital Marketing course is the perfect introduction to the field. From origins to evolution, it will cover all aspects of Digital Marketing.

Whether you have background knowledge of traditional marketing or not this course will teach you about it all. 

Here is everything you will learn with our online Digital Marketing course for free:

• History of Digital Marketing and how it has evolved over the years.
• Difference between Traditional and Digital Marketing.
• Use of Websites, SEO, Content, Social Media, and Pay-Per-Click Marketing for businesses.
• Importance of Digital Marketing for all types of organizations and brands.
• How to increase sales with proper Digital Marketing practices.
• The 3C framework with appropriate examples for better understanding.

All of this is available for all learners for free. You can download the reading material for offline reading and study at any time even without an internet connection.

So if your ideal Digital Marketing certification course is the one that offers:

• Free learning
• Beginner-friendly topics
• Offline material
• UK certification
• Quick learning (6 hours)

Then you must pick the Basics of Digital Marketing course on UniAthena.

Is Digital Marketing a Good Career?

Yes! Digital Marketing has plenty of good career options.

After getting your Digital Marketing certificate online you can get into an entry-level role like:

• Marketing Assistant: You might find yourself working with various Digital Marketing professionals helping them with email campaigns, social media, paid ads, and more.
• Junior SEO: You will learn to optimize your company’s website for the search engine.
• Junior Content Editor: You will be responsible for editing content and copies written by content writers and copywriters.

You can then level up to a more advanced level position like:

• Email Marketing Specialist: By focusing on one aspect of Digital Marketing like Email Marketing, you will be able to connect with your customers on a more personal level.
• Content Marketing Specialist: You will be able to create content strategies for your brand and provide value to your audience.
• Social Media Specialist: Creating social media calendars, managing postings, and engaging with the audience are all part of a social media specialist’s job.

Conclusion

When you choose to learn a new skill you want to first understand the basics. What better way to learn the fundamentals of Digital Marketing than to learn them for free? Enroll in the Digital Marketing program on UniAthena and learn Digital Marketing in 6 hours.

Bonus Points

• Digital Marketing short courses will help you get an idea of which aspect of marketing interests you the most. This can help you choose the right career for yourself.
• You don’t need to have a specific educational background to get started in Digital Marketing.
• Skills like Graphic Designing, Photography, and Writing can be very useful in Digital Marketing.